Virtual tours have become an almost ubiquitous feature in real estate ads online, but very few agents or sellers showcase their properties on YouTube, the video sharing website used by millions of people worldwide. The possibilities are practically unlimited, but some of the most common videos to market your historic or antique property include simply sharing your “virtual tour” as a video; or perhaps even better, a “walking tour” with a video that allows buyers to “experience” the flow and dimensions of the property. Or you can be more creative, conducting “interviews with the homeowners (or local historians/historic district members) about the home’s unique history or architecture; or a photo slideshow of an extensive restoration. Here is an example of a simple “virtual tour” type presentation on YouTube, featuring the historic “Franklin Inn” in Port Republic, New Jersey. If you’d like more info on this listing, it is also featured on Historic Homes Marketplace .
Visiting www.YouTube.com and doing a quick search for “historic home for sale” or “antique house real estate” (or other similar search strings) will reveal quite a few videos from agents who are incorporating this strategy already.